sensory under load.™ FLAWLESS

Modern Trends. Traditional Craftsmanship.

Prefinished Solid Wood

We carry over 45 styles of solid wood floors - from unfinished wood planks to prefinished hardwood. Our solid planks are made out of 100% real wood.

We're Growing...Why?

We offer the BEST experience in flooring because we have the Best employees!


Features Include: 100% Topically Waterproof 20 mil Wear Layer Click-Lock with Attached Pad Low Maintenance, Easy Clean



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0% APR financing up to 21 months
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Milwaukee flooring installers Milwaukee flooring company

We’re one of the only flooring companies in Wisconsin that offers

multiple retail showrooms, installation, refinishing and custom work with our own employees.

We don’t hire subcontractors.

When it comes to flooring, we can handle it ourselves.

Inside the Top Flooring Company in Wisconsin

Better Product

Flawless Flooring offers the best flooring products on the market with better craftsmanship and durability than big box brands. Come see for yourself at our New Berlin showroom. Flawless Flooring's massive showroom has more colors, cuts and styles to choose from than you can shake a Brazilian cherry wood stick at. One of our flooring designers will guide you through endless choices and combinations of new luxury vinyl plank or hardwood flooring.

Better Crew

Some flooring companies have a one-rusty-van setup, operated by part-time teenagers. Other flooring companies subcontract for installation. Flawless Flooring never subcontracts. Each of our crew members is a vetted, full-time employee. Employees over subcontractors give us greater accountability and give our customers peace of mind. With 12 vans and 20 employees, our installation crew is miles ahead of our competitors. From start to finish, every flawless flooring installation or refinishing project has one point-of-contact, making sure you love your home or business’ beautifying result in every step of our process.

Satisfied Customers

Southeast Wisconsin residents trust our workmanship, attention to detail, and dedication to our craft. Flawless Flooring's employee craftspeople treat your palace, property and family with reverent respect. You can expect us to be in and out of your home quick and without any mess. The only things we leave at our job sites are stunning new floors and satisfied customers. Don’t believe us? Hear what other customers have to say.

We’ve been laying down the groundwork since 2001.

See what jobs we’ve done near your neighborhood:

Modern Trends. Traditional Craftsmanship. Flawless Flooring.

Unlike big box stores or retailers that sell carpet, tile, and everything in between, we stick to what we’re the best at —hardwood floors. Whether you’re looking for a buff and re-coat, a high-quality refinishing, or brand spanking new floors, you can trust the Flawless team to do it right.

As Featured on RedfinRedfin logo

We were named a top flooring renovation expert by Redfin. Check out the article we were featured in: 21 DIY Kitchen Renovation Tips for a Makeover On a Budget

Need a quote on your flooring project?

Contact us today and we’ll get back to you with a FREE estimate within 1-2 business days.

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