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Services › Refinishing

Wisconsin Floor Refinishing

Hardwood floor refinishing is an affordable way to refresh any space.

Hardwood floor refinishing is a phenomenal way to rejuvenate any space. General wear and tear takes a toll over time, often so gradually you will not notice until the difference becomes undeniable. Before-and-after pictures of refinished floors look so dramatically different because many people mistake them for full replacements. Refinishing restores the color and luster of your floors affordably, making your home feel brand-new while increasing its value. 

To achieve ideal results, we first sand down the old hardwood to remove the existing finish and establish a universal flatness. We then apply the desired stain color, followed by 2–3 coats of high-quality finish to protect the surface. Flawless Flooring offers affordable rates and exceptional results across Southeast Wisconsin. Contact us today for a free estimate.

Featured Google Reviews

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Tom

Google Rating Stars

I recently purchased Flawless Flooring’s in stock carpet for 2 bedrooms for my home. Project manager, Marcus Smalls assisted me with the product and coloring that best fit our needs. Highly recommend for all surfaces!!!

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Pamela Tarasewicz

Google Rating Stars

Our floor is beautiful, and I'm really impressed with the installers. Within 5 minutes of arriving, they were already ripping out the old floor. They were really friendly and super professional. They are so competent and knowledgeable that they finished the job in half the time we expected. The owner and all of the employees really seem to love the work they do. I am SO happy with this company!

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Sallyj L.

Google Rating Stars

The entire crew, especially Dave, Chad, Thomas, James, Zack, Jimmy, Daniel, and the rest were phenomenal! They take extreme pride in their work and it shows in their craft. Flawless is the perfect name for this outstanding company! Thanks so much to the Flawless Floor Team!

You Are Protected By Our 100% Iron-Clad Triple Guarantee

  • Guarantee #1: Zero Regrets Guarantee

    Here's how the "Zero Regrets Guarantee" works: If at any time during the first 30 days after installation, you decide you don't like your new flooring for whatever reason, just let me know. I'll replace the materials free of charge. (With an outrageously good guarantee like this, I can't include the cost of installation, so you'll have to cover that.)

    I offer this amazing guarantee because you're going to have your new floor for a long, long time, and I don't want you to have to live with a choice you'll regret. I want you to be head-over-heels thrilled with your selection. So if you are unhappy with the flooring, I'll replace it one time free of charge with another style of equal or lesser value. (If the new flooring you select costs more, you simply pay the difference.)

    If you walked into any other flooring store and asked them for a guarantee like this, they would probably laugh and tell you "no way!" So how can I offer such a powerful guarantee? I couldn't unless I was confident in the quality of my products and service. I am confident, and you will be, too...I guarantee it!

  • Guarantee #2: Lifetime Installation Warranty

    Buying flooring is not like buying any other piece of interior decor, such as a sofa or a lamp. Why? Because, unlike other products, flooring is installed or "manufactured" in your home. This makes the installation critical. I offer a lifetime installation warranty at Flawless Flooring. You NEVER have to worry about something going wrong with the installation. If it does, I'll fix it FREE! And I'll do it quickly.

  • Guarantee #3: Installer Professionalism Guarantee

    Flawless Flooring Installers are all in-house employees, not sub contractors. They are neat, clean, well-spoken, and professional. They are well-trained and experienced. They are guests in your home, and they conduct themselves as such. They respect your home by using protective materials when necessary. you'll receive the highest-quality installation in the business. And after they're finished, they will leave your home as neat and clean as when they arrived.

When Should You Refinish Your Wood Floors?

The level of foot traffic is the biggest factor in determining how often floors need refinishing. High-traffic areas like kitchens, hallways and living rooms show signs of wear quicker than lower-traffic spaces. Commercial flooring requires refinishing more often than residential flooring due to greater foot traffic. Softer woods like pine wear faster than harder woods like oak or maple. Many homeowners also choose to refinish their floors proactively to refresh the look of their home before signs of wear become visible.

Solid Wood Type
Refinishing Frequency in Years

Cherry

7 - 10

Mahogany

5 - 10

Maple

10 - 15

Pine

5 - 10

Oak

10 - 15

Hickory

7 - 12

Birch

7 - 12

Ash

10 - 15

Engineered vs. Solid Wood Floor Refinishing

Solid hardwood floors feature a thick, single layer of real wood, allowing for multiple refinishing cycles over their lifespan. With proper care, most solid hardwood floors can be refinished every 10–15 years, extending their beauty and durability for decades.

Engineered wood floors, built with a real wood veneer over a plywood or composite core, offer more limited refinishing potential. Veneer thickness — typically between 2mm and 6mm — determines whether floors can be refinished once or twice. Thinner surfaces require expert sanding to avoid compromising the structural integrity. Flawless Flooring provides skilled refinishing services tailored to the needs of both solid and engineered hardwood floors.

Solid Hardwood Floor Refinishing By Type

Each wood species has unique qualities impacting the refinishing process. Flawless Flooring provides expert care for every type of hardwood:

Cherry wood floor
Cherry Floor Refinishing

Cherry floors develop a rich patina over time, shifting from light reddish tones to deep, luxurious browns. Refinishing restores its beauty while preserving its evolving character. Typical cycle: every 7–10 years.

Mahogany wood floor
Mahogany Floor Refinishing

Mahogany offers stunning depth of color and luster. Refinishing protects the rich reddish-brown tones while preventing blotching or uneven staining. Typical cycle: every 5–10 years.

Maple wood floor
Maple Floor Refinishing

Maple’s tight grain and light color create a bright, airy look. Careful technique prevents blotching during refinishing due to its density. Typical cycle: every 10–15 years.

Pine wood floor
Pine Floor Refinishing

Pine’s natural knots and rustic charm stand out. Refinishing smooths irregularities while preserving character. Typical cycle: every 5–10 years.

Oak wood floor
Oak Floor Refinishing

Oak’s durability and bold grain make it a classic. Refinishing removes surface imperfections and highlights its timeless beauty. Typical cycle: every 10–15 years.

Hickory wood floor
Hickory Floor Refinishing

Hickory is prized for strength and dramatic grain contrast. Refinishing brings out its natural variation and protects the surface. Typical cycle: every 7–12 years.

Birch wood floor
Birch Floor Refinishing

Birch offers a smooth, fine grain that brightens a space. Careful sanding and finishing preserve its clean appearance. Typical cycle: every 7–12 years.

Ash wood floor
Ash Floor Refinishing

Ash combines toughness with a light, distinctive grain. Refinishing renews resilience and maintains its bright feel. Typical cycle: every 10–15 years.

Benefits of Hardwood Floor Refinishing
1 Cost-Effective Renewal

Refinishing costs 30–50% less than full replacement, averaging $3–$8 per square foot.

2 Increased Home Value

Refinished floors can increase a home's value by 2–5%, according to the National Association of Realtors.

3 Extended Lifespan

Proper refinishing can add 20–30 years to your floors’ lifespan.

4 Environmental Benefits

Refinishing reduces tree harvesting, saving approximately 40–50 trees in an average home.

5 Customization Opportunities

Refinishing allows homeowners to update floor colors and finishes to match changing design preferences.

6 Quick Turnaround

Most refinishing projects are completed in 2–5 days, minimizing disruption compared to full replacement timelines.

As Milwaukee and Waukesha's premier floor replacement company, Flawless Flooring often recommends refinishing hardwood floors before considering a full replacement. By choosing to refinish rather than replace, you're not just saving money – you're making a smart investment in your home's future. Flawless Flooring is committed to helping you make the best choice for your Milwaukee or Waukesha home.

Refinishing vs. Replacement: Which Does Your Floor Need?

Consider refinishing if:

  • Your floor is in good condition with surface-level wear
  • Floorboards are thick enough for sanding
  • You want to update the color or sheen
  • There are no major structural or water damage issues
  • The floor has been refinished fewer than five times

Consider replacement if:

  • Severe water damage, warping or structural issues are present
  • Floorboards are too thin for another sanding
  • You want a different flooring material
  • Subfloor repairs are necessary
  • The floor has already been refinished multiple times

Quick Assessment:

  • Thickness Test: Less than 1/4 inch? Replacement may be needed.
  • Bounce Check: Excessive bounce suggests subfloor issues.
  • Gap Examination: Significant gaps between boards can signal the need for replacement.

5 Signs You Should Refinish Your Floors

  1. Discoloration and Fading
    Graying or uneven color indicates the finish has worn down.
  2. Compromised Water Resistance
    Water absorbing instead of beading up signals a loss of protective coating.
  3. Sun Damage 
    Uneven coloring in sun-exposed areas suggests UV-related fading.
  4. Excessive Scratches and Dents
    Deep or widespread scratches compromise both appearance and protection.
  5. Age-Related Wear
    Floors typically need refinishing every 7–10 years, even with excellent care.

A Team You Can Trust - No Subcontracting, Ever

At Flawless Flooring, every project is completed by our full-time in-house team instead of subcontractors. We believe consistent quality, clear communication and complete accountability create better results for our customers. With 12 vans, 20 employees and 24/7 availability, we finish projects efficiently while delivering the high standards Flawless Flooring is known for. Our reputation is built on craftsmanship, trust and unmatched customer service across Milwaukee, Waukesha, and Southeastern Wisconsin.

Flexible Financing Options for Floor Refinishing

Flawless Flooring offers affordable payment plans for floor refinishing. Set your monthly payments to what works for you! Get prequalified for floor refinishing in amounts up to $100,000. We’ve partnered with over 20 lenders who approve customers in 60 seconds or less for floor refinishing services. Typically, financing plans for our services do not exceed $50,000.

Contact Flawless Flooring today to request an estimate or to set up an in-store appointment and see which of your neighbors have a flawless floor by exploring our completed projects map.

Easy financing options

We work with Momnt* to bring our customers simple, fast, and affordable financing options. Convenient monthly payments allow you to pay over time for home improvement projects. Simply answer a few questions to see if you're pre-qualified. Once pre-qualified, you’re able to view promotional financing offers with no impact on your credit score. Qualified borrowers can access up to $55,000, and there are no early payment penalties.

See if you pre-qualify today with no impact on your credit score by clicking Get Financing Today.

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*Momnt Technologies, Inc. arranges consumer loans used to purchase goods and services from its participating merchant businesses. All loans are originated by participating financial institutions.

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Frequently Asked Questions

Why should I refinish my floors?

Refinished hardwood floors give the entire space a facelift. Refinishing is an economical way to change the floor color, update your space and add protection.

Is it cheaper to refinish or replace hardwood floors?

Refinishing is leaps and bounds cheaper. A full replacement requires additional material and labor costs. You can change the look of your space with hardwood refinishing.

What is the best time of year to refinish hardwood floors?

You can refinish your floors at any point during the year. An interior temperature of 65 to 75 degrees is suitable.

How long do you have to stay off hardwood floors after refinishing?

A minimum of 24 hours is recommended, 48 hours is preferred. Sock-only traffic is ideal for the first few days.

Can you refinish engineered hardwood floors?

It is possible to refinish engineered hardwood floors. The top layer should be 3 mm thick to keep the flooring strong.

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Why we are the best experience in flooring

  • We carry ALL flooring types – hardwood, LVP, laminate, tile, carpeting
  • We DO hardwood refinishing – we are truly a convenient one-stop-shop
  • We DO all things tile – floors, showers, backsplashes
  • We DO everything with in-house employees – no subcontractors
  • DON’T take our word for it. See hundreds of customer reviews