Have a question? CONTACT US

Have a question? CONTACT US

Residential Flooring Services in Southeast Wisconsin

Professionally installed flooring can improve everyday life and increase the value of your home. Hardwood, laminate and vinyl flooring can be great replacements for any floors in need of updates. Any and every room can be improved with a good eye and quality flooring products like the ones we use at Flawless Flooring.

Whether you want a more conventional look for your home/residential project or want a truly unique custom design, we can deliver. Our specialist designers can make any pattern you want and our installation experts can make sure it looks clean wherever you want it. The possibilities are endless and the results are exceptional. Let us help you refresh the interior of your home today.

Contact Flawless Flooring today to schedule our residential services. See which neighbors have a flawless floor by exploring our completed projects map.


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How can I protect my floors from dog nails?

We recommend trimming your dog’s nails often and adding rug runners to high-traffic areas. We use high-quality products and finishes to minimize pet damage.

How can I protect my hardwood floors when moving?

Add furniture discs or gliders underneath. Place small felt pads on the base/legs of small furniture to reduce the scratches on hardwood flooring.

Does LVP increase home value?

Yes! Real hardwood floors increase home value the most, but LVP is a more affordable option that will yield some return.

Is luxury vinyl plank comfortable to walk on?

LVP is more comfortable than regular wood planks. The padded layer makes walking on luxury vinyl planks a softer experience.

Do hardwood floors scratch easily?

Hardwood floors are susceptible to scratches and dings. We recommend recoating your flooring to keep the protective finish strong. Adding a runner to high-traffic areas will minimize damage.


If you live in the Waukesha, New Berlin, or the Milwaukee area you might have already walked on one of our expertly crafted floors. See for yourself on our job map.


Upload a photo of your room and swap through previews of all our flooring products.


Only great things to say about our refinishing project! From my first phone call to the finished floor, everything went smoothly and efficiently. It looks amazing! I would definitely recommend Flawless Flooring and would have them back again in my home.

- Sue Drewes

Jul 25, 2020

Flawless Flooring was highly recommended by our friends. We too would like to recommend using them! Our hard wood floors are 19 years old and were well traveled on. We had some ceramic tile and damaged areas that were successfully removed and were replaced with new wood - you cannot tell the difference from the original wood and the new wood! Thank you to our amazing Flawless Flooring crew!

- Stephanie Hood

Jul 15, 2020

A+, highly recommend. I chose to purchase flooring for my bathroom through Flawless Flooring simply because they had the best price. However, I would recommend them to others because their customer service is exceptional. I had a lot of questions because I know nothing about flooring and Justin always responded quickly with helpful information. He worked with me to get the right products that I needed. The team is honest and friendly. I believe that choosing to work with Justin and Flawless Flooring saved me a lot of stress!

- Meta Rosenberg

Jul 14, 2020

Excellent customer service, easy to work with, and outstanding results. Everyone who sees our refinished floors compliment the floors and how well they were refinished. No complaints whatsoever. Flawless Flooring is an easy company to recommend!

- Pete's Garage

Jul 13, 2020

This process was very easy for us. Quick response on a quote, good price, easy scheduling, and very professional crew. I was especially impressed with the crew installing the floor. Two very hard working guys that were polite and clearly knew what they were doing!

- Mark Goyette

Jun 17, 2020

Flawless Flooring did an amazing job on our first floor. We had hard wood installed, existing hardwood sanded and everything finished. There customer care is something I found in no one else. Very responsive and timely. They were efficient and good with communicating the process. It was very smooth and really one of the best experiences we’ve had. Even after the job was done there customer care shines through. I would recommend flawless to everyone with flooring needs!!

- Elizabeth Boyke

May 19, 2020

Flawless Flooring did an excellent job in installing new flooring and staining it to match existing flooring from the 1950s to perfection. They were professional and responsive. I highly recommend them for any flooring job and have referred family to them.

- Anonymous Facebook Review

Apr 22, 2020

Scott,Carl, and Jesse did a fantastic job blending the new flooring with the 40 year old wood that existed. Cannot tell old from new. The refinishing turned out perfect. Just what we expected. Final payment will be sent out. Thanks to everyone at Flawless for making this project go smoothly and quickly.

- Anonymous Facebook Review

Apr 8, 2020

Absolutely gorgeous results! Flawless Flooring installed luxury vinyl plank in our finished basement, and we could not be happier with the results. Thank you!!

- Anonymous Facebook Review

Apr 2, 2020
Milwaukee flooring installers Milwaukee flooring company

We’re the guys other retail stores hire for installation.

We’re also the guys who sell high-quality product.

We’re one of the only flooring companies in Wisconsin that does retail, installing, refinishing and custom work with our own employees.

We don’t hire subcontractors.

When it comes to flooring, we can handle it ourselves.

Sensory Under Load.™ Flawless Flooring.