Luxury Vinyl Plank Flooring Installation in Waukesha & Milwaukee

Luxury vinyl is not your parents' vinyl floors from the 80s. LVP is made out of quality materials that resembles natural hardwood flooring. LVP can mimic the aesthetic of hickory, oak, maple, beech or ash hardwood. LVP is one of the most popular flooring choices among young families and pet owners. LVP is a more versatile flooring product compared hardwood and laminate.

5 Benefits of luxury vinyl flooring

  • LVP is waterproof
    1. Waterproof

    Long ago vinyl flooring was a low-end flooring material that didn’t hold up too well. Well that’s not the case anymore. Modern vinyl flooring is the most durable flooring option. LVP is 100% waterproof, making it a popular choice in bathrooms and kitchens too. LVP is also an ideal flooring choice in high-humidity areas like basements. It’s extremely mold resistant and perfect for our drastic Wisconsin weather changes.

  • LVP is durable
    2. Durability

    LVP floors are much more scratch-resistant than hardwood. It’s the perfect flooring for families with young children and pet owners. Sharp, heavy objects can still scratch the planks, but vinyl flooring is also a lot easier and less expensive to repair or replace. Most LVP flooring brands can last a good 20 years.

  • LVP is affordable
    3. Affordability

    LVP is more affordable by the square foot than solid wood, engineered wood, ceramic tiling and stone. Luxury vinyl plank will last longer too, which makes it more cost-effective for years to come. Since LVP can be installed directly over your existing floors, there is no extra charge needed to remove your old flooring.

  • LVP eco friendly
    4. Eco-Friendly

    Since LVP is a synthetic material, production does not require chopping down trees and forest like hardwood products. Luxury vinyl won’t have to be replaced for years, which substantially cuts back on raw materials in the long run. Many LVP brands also use recycled materials to create their products.

  • LVP design options
    5. Design Options

    One of the top benefits of LVP flooring are the customization options. The texture and color choices are practically endless, allowing you much more control over your home’s look and feel. Luxury vinyl makes it easy to mix-and-match flooring products. Personalize your kitchen with a distressed stone look while also choosing a more traditional aged hardwood aesthetic for your bedroom.

Have a question? CONTACT US

Have a question? CONTACT US

Luxury vinyl plank is not your grandma's vinyl floor. LVP is becoming a popular flooring choice among young families and pet owners. Luxury vinyl plank resists destructive acts of nature including pets and children like no other. Spills and accidents don’t soak in, stain or stink. They wipe right up. LVP is made out of synthetic materials that resemble natural hardwood or tile flooring and can mimic the aesthetic of hickory, oak, maple, beech, ash, ceramic tile, marble, slate, travertine or limestone flooring. Even the real textures and feelings are closely replicated. LVP is a more versatile flooring product compared to hardwood and laminate. LVP can match any home aesthetic or interior design and is perfect in modest or palatial homes. This flooring can quietly and cleanly accent or be an artwork boldly expressing your personality defining your space.

Flawless Flooring's luxury vinyl plank can be installed throughout your whole home with zero demolition after flawless’ employee-only artisans dispose of old carpet over worn tired hardwood flooring. Keeping the old hardwood or tile intact increases the property value of the home since the LVP can easily be removed if the future residents prefer the old hardwood or tile.

Purchase LVP flooring directly from us to avoid shipping costs and lower-quality planks. We carry industry-leading brands like Mannington, Provenza and Courtier. Our top sellers include:

Our Google reviews show your neighbors love our craftsmanship. See which neighbors have a flawless floor by exploring our completed projects mapVisit our showroom in New Berlin, WI to compare flooring products. Flawless Flooring designers guide you through endless choices and combinations of new luxury vinyl plank.

Contact our flooring installers today to receive an estimate or schedule an on-site assessment.


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What is vinyl plank flooring?

Vinyl plank flooring is different from non-plank vinyl flooring because the vinyl is layered into long waterproof planks with interlocking pieces. Each plank fits in with the piece next to it, like a puzzle, and resembles hardwood. Unlike wood, it is low maintenance and lasts for a long time.

How is vinyl plank flooring installed?

The flooring must sit in the room or space where it’s supposed to be installed 48 hours before installation to acclimate to the humidity of the room or space. Then the subfloor is exposed and the floor is planned. The installation of the floor typically takes 1 to 2 days.

How do you care for vinyl plank flooring?

One of the greatest advantages of vinyl plank flooring is that its easy maintenance will ensure it lasts a long time. You can simply vacuum or mop the floor on a regular basis, and scrub to remove stains.

How do you get scratches out of vinyl flooring?

You can buff out scratches on vinyl plank flooring with car wax or baking soda paste.


If you live in the Waukesha, New Berlin, or the Milwaukee area you might have already walked on one of our expertly crafted floors. See for yourself on our job map.


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We carry industry-leading brands like Mannington, Paramount and Courtier. Our top sellers include:

Our Technicians Handle Floor Installation, Refinishing and Repair

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