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Comprehensive Carpet Services in Southeast Wisconsin Removal, Installation & Replacement

Flawless Flooring offers professional carpet services in Southeastern Wisconsin, including removal, installation and replacement. The average carpet price in Wisconsin, including material and installation, ranges from $3.65 to $4.75 per square foot, with an additional $0.87 per square foot for the premium Ultra Shield pad. For a medium-sized room (12x12 ft.), the costs range from $651 - $809. For a larger-sized room (15x15 ft.), costs range from $1,017 - $1,265.

All our work is performed by skilled in-house employees, unlike many competitors. We prioritize providing the best customer experience and superior craftsmanship over quick, impersonal installations. Contact us today for a free carpet installation estimate.

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Flawless Flooring Carpet Services

Carpet Removal

Carpet Removal

Our professional carpet removal service provides a clean slate for your new flooring installation. We carefully remove old carpeting, padding and any remnants to prepare your subfloor for the next steps. Our team is equipped to handle unexpected issues, such as stains or damage to the subfloor, using specialized products for remediation or replacing sections of the subfloor if necessary. We dispose of old carpeting responsibly, adhering to local regulations and environmental best practices.

Carpet Installation

Carpet Installation

Our expert carpet installation starts with a free in-home measure. This determines accurate sizing and material requirements. Our showroom consultants then help you select the perfect carpet from our range of DreamWeaver, Mohawk and Southwind options, considering your style preferences and practical needs.

Carpet Replacement

Carpet Replacement

Our comprehensive carpet replacement service combines efficient removal of your old carpeting with expert installation of your new choice. We handle the entire process, from initial consultation and free in-home measures to final installation.

Carpet Removal

Our professional carpet removal service provides a clean slate for your new flooring installation. We carefully remove old carpeting, padding and any remnants to prepare your subfloor for the next steps. Our team is equipped to handle unexpected issues, such as stains or damage to the subfloor, using specialized products for remediation or replacing sections of the subfloor if necessary. We dispose of old carpeting responsibly, adhering to local regulations and environmental best practices.

Carpet Installation

Our expert carpet installation starts with a free in-home measure. This determines accurate sizing and material requirements. Our showroom consultants then help you select the perfect carpet from our range of DreamWeaver, Mohawk and Southwind options, considering your style preferences and practical needs.

Carpet Replacement

Our comprehensive carpet replacement service combines efficient removal of your old carpeting with expert installation of your new choice. We handle the entire process, from initial consultation and free in-home measures to final installation.

Residential Carpet Services

For homeowners looking for new installations, replacements or upgrades.

  • New carpet installation
  • Carpet replacement due to age
  • Style upgrades for existing homes
  • Carpet installation for new home purchases
  • Builder-grade options for builders and remodelers

Commercial Carpet Services

For businesses across Southeastern Wisconsin.

  • Commercial-grade carpet installation
  • Carpet tile installation
  • Flooring solutions for various business environments

Carpet From The Industry’s Most Trusted Brands

We proudly offer a wide selection of carpets from renowned brands such as DreamWeaver, Mohawk and Southwind. You'll find the perfect carpet to complement your space and lifestyle, with extensive materials, styles and colors to choose from.

DreamWeaver

DreamWeaver Carpet PureColor for the Modern World

DreamWeaver Carpet is a prominent brand under Engineered Floors, recognized as one of the largest carpet manufacturers in the world. This American-made carpet is known for its innovative PureColor technology, which embeds color throughout the fiber. The range offers exceptional stain and fade resistance. DreamWeaver offers a diverse range of styles and colors, catering to various budgets with both nylon and polyester options available. The carpets are designed for durability and easy maintenance, featuring a lightweight backing for easier installation.

What is PureColor?

The PureColor fiber is solution-dyed, meaning the color penetrates the entire fiber to prevent fading, wear and staining. In contrast, conventional piece-dyed carpets only have color on the surface, much like a radish, making them more susceptible to fading and stains.

The color on traditional carpet fibers is only skin-deep and sits only on the surface, like the red skin of a radish.
With PureColor, the color penetrates all the way through the fiber, like the orange of a carrot.
How DreamWeaver Carpet Is Made
Extrusion

1. Extrusion

Polyester pellets are melted and extruded into long, single-ply fibers, with our PureColor solution-dyed fiber ensuring color is embedded throughout, making it stain-resistant and fade-proof.

Twist

2. Twist

Two cones of single-ply fiber are twisted together to form a two-ply fiber, enhancing strength and durability. This allows "Flecks" or "Tonal" looks by combining different fiber colors.

Heat Setting

3. Heat Setting

The twisted yarn undergoes heat setting, where heat locks the twist in place, enhancing durability and preventing the fibers from unraveling.

Tufting

4. Tufting

The twisted yarn undergoes heat setting, where heat locks the twist in place, enhancing durability and preventing the fibers from unraveling.

Coating

5. Coating

The twisted yarn undergoes heat setting, where heat locks the twist in place, enhancing durability and preventing the fibers from unraveling.

See How it's Made
Lasting & Reliable Performance
 
  • Limited Stain Resistance
  • Limited Fade Resistance
  • Limited Pet Stains Resistance
  • Soil Resistance
  • Abrasive Wear Resistance
  • Texture Retention
  • Manufacturing Defects
  • Stairs Included
  • Transferable
  • 30 Day Satisfaction
PureColor Twist
  • Lifetime
  • Lifetime
  • Lifetime
  • 25 Yr
  • 25 Yr
  • 25 Yr
  • 25 Yr
  • Yes
  • Yes
  • Yes
PureColor
  • Lifetime
  • Lifetime
  • Lifetime
  • 25 Yr
  • 25 Yr
  • 25 Yr
  • 25 Yr
  • N/A
  • N/A
  • N/A
PureColor Solutions
  • Lifetime
  • Lifetime
  • Lifetime
  • 15 Yr
  • 15 Yr
  • N/A
  • 5 Yr
  • N/A
  • N/A
  • N/A
Mohawk Carpet

Mohawk Carpet Carpet Made With Families in Mind

Mohawk Industries is a leading choice in the flooring market, known for its durability, style and innovative technology. With over a century of experience, Mohawk offers a wide range of residential carpets. Mohawk’s carpeting combines luxurious softness with superior stain resistance, making it ideal for homes with pets and children. The carpets utilize advanced fibers like Triexta and UltraStrand®, which provide exceptional resilience against wear and tear while maintaining a soft feel. Mohawk products surpass stringent air quality standards and are in line with sustainable practices. With various colors and patterns available, Mohawk carpets are designed to enhance the aesthetic of any living space.

Southwind

Southwind Carpet Floors For Life

Southwind Carpet is a well-regarded brand specializing in high-quality residential carpets, known for its affordability and diverse design options. Southwind offers carpets made from durable nylon or PET polyester fibers, featuring a variety of textures and patterns including Berber, cut and loop and plush styles. The brand emphasizes easy maintenance and resilience, making it suitable for busy households. Southwind carpets are manufactured in the USA and feature an extensive selection of colors and styles.

Check It Out In Person! 2 Convenient Showroom Locations in New Berlin & Delafield

Visit our showrooms in New Berlin and Delafield to see our extensive selection of carpets from top brands like DreamWeaver, Mohawk and Southwind. Experience the quality of our products firsthand and get personalized advice from our experts to find the perfect flooring solution for your home.

Delafield New Berlin

Carpet Installation Costs in Wisconsin

The average carpet price, including material and installation, ranges from $3.65 to $4.75 per square foot, with an additional $0.87 per square foot for the premium Ultra Shield pad. We use this high-quality 8 lb pad for most projects excluding rentals or flips.

Small Room (10x10ft = 100sq ft)

Carpet & Installation: $365 - $475

Ultra Shield Pad: $87

Total Cost: $452 - $562

Medium Room (12x12ft = 144sq ft)

Carpet & Installation: $526 - $684

Ultra Shield Pad: $125

Total Cost: $651 - $809

Large Room (15x15ft = 225sq ft)

Carpet & Installation: $821 - $1,069

Ultra Shield Pad: $196

Total Cost: $1,017 - $1,265

Master Bedroom (16x20ft = 320sq ft)

Carpet & Installation: $1,168 - $1,520

Ultra Shield Pad: $278

Total Cost: $1,446 - $1,798

Living Room (20x25ft = 500sq ft)

Carpet & Installation: $1,825 - $2,375

Ultra Shield Pad: $435

Total Cost: $2,260 - $2,810

Financing For Carpet Installation in Wisconsin

Flawless Flooring makes high-quality carpet installation accessible with flexible financing through Enhancify. You can pre-qualify for loans up to $100,000 with a quick, soft credit pull, and explore options from over 20 lenders in under a minute. On average, our customers secure financing plans around $50,000, allowing you to enjoy stunning new floors with manageable monthly payments and no impact on your credit score.

Does New Carpet Installation Have a High ROI?

Carpet can be a fantastic investment for homeowners, offering a return on investment (ROI) of around 25% to 40% according to Realtor.com. While this is lower than the impressive 70% to 80% ROI associated with hardwood flooring, carpet shines in its own right. Factors such as the quality of the carpet and padding, along with neutral color choices, can further enhance resale value. Regular maintenance and professional cleaning not only extend the lifespan of the carpet but also keep it looking fresh and inviting.

For Carpet Services in Southeastern Wisconsin, contact Flawless Flooring. We offer carpet removal, installation and replacement. Visit our showrooms in New Berlin and Delafield to see our extensive selection of carpets from top brands like DreamWeaver, Mohawk and Southwind. Contact us for a free quote.

Get Started

Carpet Installation Process & Timeline

From consultation to completion, the process typically takes less than two weeks, depending on your carpet selection and deposit. For in-stock options, we can expedite installation within a few days. Non-stock carpets may take longer, based on supplier delivery schedules. We strive to balance efficiency with our commitment to high-quality service and personalized attention throughout your carpet installation journey.

  1. Free In-Home Measure We schedule and conduct a free measurement of your space. 
  2. Showroom Selection You visit our showroom to select your carpet.
  3. Finalize Quote We provide and finalize the quote based on your selection.
  4. Order Carpet Upon receiving your deposit, we place the order with our supplier.
  5. Schedule Installation We get the carpet’s ETA and schedule the installation date.
  6. One-Day Installation Our in-house team completes the installation in one day.

Benefits of Installing New Carpet

Beyond financial considerations, carpet provides wonderful benefits like improved comfort, noise reduction and safety for families with young children, making it an appealing and affordable choice.

  • Enhanced Comfort Enjoy a plush, soft surface that adds warmth and coziness to your home.
  • Noise Reduction Carpet helps absorb sound, reducing noise levels and creating a quieter living environment.
  • Safety for Families Provides a cushioned surface that helps prevent injuries from falls, especially beneficial for families with young children.
  • Improved Insulation Carpet acts as an additional layer of insulation, helping to maintain consistent temperatures and reduce energy costs.
  • Aesthetic Appeal Offers a wide range of colors, patterns, and textures to complement and enhance the style of any room.
  • Easy Maintenance Modern carpets are designed to be stain-resistant and easy to clean, keeping your home looking fresh and tidy.
  • Increased Home Value A well-chosen carpet can add to the overall value and appeal of your home, making it more attractive to potential buyers.

The Carpet Pad is More Important than You Think

At the foundation of every great carpet installation lies a crucial component: the carpet pad. The right pad not only improves comfort but also extends the life of your carpet by providing crucial support and protection. Even the finest carpet can't reach its full potential without a great pad underneath.

For most projects, we recommend our premium Ultra Shield pad, an 8 lb cushion, which significantly improves your carpet's performance and feel. This high-quality pad provides a luxurious underfoot experience, and essential spill and odor guard protection. We believe so strongly in the importance of a quality pad, we use Ultra Shield for all jobs except for rental properties or house flips. When you choose your carpet, the pad is just as important for long-lasting satisfaction with your flooring.

We Navigate Surprises with Professional Expertise

During carpet removal or installation, our team is prepared to address any unforeseen issues, such as hidden mold or subfloor damage. We take a proactive approach to provide a flawless final result. Depending on the situation, we use various remediation techniques, including:

  • Using specialized products like Kilz for effective stain and odor treatment on the subfloor
  • Replacing damaged sections of the subfloor when necessary
  • Implementing moisture barriers to prevent future issues

Our experience allows us to navigate surprises and provide a smooth, worry-free experience for clients. We keep you informed throughout the process, providing peace of mind and guaranteeing your satisfaction with the final outcome.

Popular Carpet Trends in Wisconsin Homes

Low-pile carpets with subtle patterns and neutral colors are trending, offering a sleek, modern look. Many customers are opting for carpets with built-in stain resistance and eco-friendly materials, reflecting a growing interest in both practicality and sustainability. Our team stays up-to-date with the latest industry trends and can provide insights into popular choices.

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Trusted By Our Fellow Wisconsinites

Very professional and knowlegable

Flawless Flooring repaired and refinished our hardwood floors that were damaged by a dishwasher leak. The team at Flawless Flooring are very professional and always willing to take the time to answer ...

Flawless Flooring repaired and refinished our hardwood floors that were damaged by a dishwasher leak. The team at Flawless Flooring are very professional and always willing to take the time to answer questions. They arrived on time everyday, worked hard to get the job done on time and produced a beautiful product. It was hard for us to pick a stain but the team was patient and helped us through that decision. Marcus always responded quickly to messages and was always available before, during and after the project finished to answer questions. If we had any concerns they were always addressed immediately. My floors turned out beautiful! They look seem less and you would never know we had water damage and two different types of hardwood floors! We would not hesitate to use Flawless Flooring again in the future.

-Emily Delgado

Well worth the reasonable cost

Flawless Flooring is great. They refinished my wood floors that hadn't been done in more than 25 years (since they were installed)! I had forgotten how beautiful they are! Delighted with the finished ...

Flawless Flooring is great. They refinished my wood floors that hadn't been done in more than 25 years (since they were installed)! I had forgotten how beautiful they are! Delighted with the finished product. Plus, they were neat, fast and efficient. I was worried about a lot of dust, but there really wasn't any. It was hard work for them -- but well worth the reasonable cost. Wish I had found them much sooner! Highly recommend!

-Terry S.

Their work IS really Flawless!

Flawless Flooring is fantastic! Their work is really flawless! Jimmy is a perfectionist. He did our laminate flooring and also installed wood planks in our hallway to match up the hardwood flooring we...

Flawless Flooring is fantastic! Their work is really flawless! Jimmy is a perfectionist. He did our laminate flooring and also installed wood planks in our hallway to match up the hardwood flooring we found under our carpet in the living room. So then we had to switch from laminate to putting on a new finish on the hardwood flooring we didn't expect to find. then they even matched the color of our kitchen flooring to the hallway and living room. If you didn't know it, you would think it's all the same flooring! Flawless Flooring was great in fulfilling our changes and our needs for a reasonable price! If we take out the carpeting in the bedrooms, we would take Flawless Flooring again! Highly recommended!

-Uwe B.

Pete's Garage

Excellent customer service, easy to work with, and outstanding results. Everyone who sees our refinished floors compliment the floors and how well they were refinished. No complaints whatsoever. Flawl...

Excellent customer service, easy to work with, and outstanding results. Everyone who sees our refinished floors compliment the floors and how well they were refinished. No complaints whatsoever. Flawless Flooring is an easy company to recommend!

-Review Entry - Pete's Garage
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How Often Should I Have My Carpets Cleaned?

Schedule hot water extraction cleaning every 12-18 months to effectively remove soil and residues from your carpet. A deep cleaning maintains the carpet’s appearance and extends its lifespan. Professional cleaning also helps eliminate allergens and pollutants. Regular maintenance through hot water extraction keeps your carpet looking fresh and feeling comfortable.

8 Point Checklist for Carpet Care

1. Install in Appropriate Areas

Ensure the carpet is suited for its location in your home.

2. Professional Installation

Use a professional installer and a quality carpet pad with the correct thickness and weight.

3. Clean Walk-Off Mats

Place mats at all entrances to trap dirt before it reaches the carpet.

4. Regular Vacuuming

Vacuum frequently with a Carpet and Rug Institute Seal of Approval vacuum cleaner.

5. Professional Cleaning

Schedule hot water extraction cleaning every 12-18 months to remove soil and residues.

6. Immediate Spill Response

Blot spills with a damp, white absorbent towel. Avoid rubbing or applying heat to stains.

7. Handle Tough Stains Professionally

For marker stains or other tough spots, consult a professional.

8. Use Approved Spot Cleaners

Only use Carpet and Rug Institute Seal of Approval spot cleaners for treating stains.

Spot Cleaning Guide For Your New Carpets

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